Starter
One account, a few posts working hard.
- Instagram accounts
- 1
- Leads per month
- 500
- DMs per day
- 50
Every feature included
Comment-to-DM automation for Instagram
They comment TOUR. They get the link. You see who clicked.
Postbooster turns comments on your Instagram posts into conversations, clicks and customers — automatically — and shows you who is actually interested.
14-day free trial, no card. Connects with Instagram’s official login. We only reply to people who comment.
TOUR on canal house reel
Workflow · version 1
TriggerComment on postCanal house reel · 1 post
ConditionKeyword: TOURFuzzy · also viewing, info, brochure
Public replySent! Check your DMs 📩
Private replyCarousel · 3 cardsEvery button is tracked
Full brochureOpen brochure
Book a viewingBook a viewing
What’s my home worth?Get a valuation
01Success before setup
Your own post, working in minutes. Configure later.
Most automation tools start with a blank canvas. Postbooster starts with one of your posts and a flow already filled in for your market, so the first thing you see is it working.
- 1
Pick a post you already have
A listing, a flash sheet, a product reel — whatever already gets “price?” in the comments.
- 2
Choose the keyword and what to send
We pre-fill the keyword, message and button for your business. Paste your link, change the words if you like.
- 3
Watch the first comment become a click
Test it by commenting from a second account — marked as a test, kept out of your numbers — then watch real ones arrive with who clicked what.
Then grow into it
Follow-ups for people who didn’t click, A/B tests on your wording, an approval queue, and one view of your whole engagement funnel across every post — unlocked once your first flow has worked.
02What’s inside
A small toolkit that does one job properly.
Forgiving keyword matching
“tour pls”, “Tour!” and “viewing?” all count. Typos too.
Public comment replies
A short reply under the comment shows others it works.
Buttons & carousels
One link, or swipeable cards for brochures, menus, dates.
Follow to unlock
Optionally ask for a follow before the freebie arrives.
Follow-ups
A delayed nudge only for people who didn’t click or reply.
A/B tests
Split commenters between two messages and keep the winner.
Approval queue
Review sends before they go out, when you want a final say.
Funnel analytics
Post → keyword → message → link, as one flow you can read.
Audience & inbox
Every person who engaged, what they clicked, and their replies.
03Flows by market
Start from a flow written for your kind of business.
Local services
Chairs, studios and tables to fill. The DM ends at your booking page.
Big-ticket sales
Few buyers, long decisions. Every serious enquiry counts.
Creators & communities
Your audience is already asking. Turn comments into listeners, students and members.
Commerce & tickets
Drops, restocks and presales where the link arrives while the want is hot.
04The dashboard
Not a wall of charts. A short list of what to do next.
- Opportunities
- Posts drawing keyword comments without a flow, or flows that have gone quiet.
- Prospects
- People who clicked more than once or replied — the ones worth a personal message.
- Performance
- Which post, keyword, message variant and link actually earned the click.
What needs your attention
Example data- “Canal house reel” is getting unusually high engagement31 comments in 48 hours and no automation on it. Add one before the moment passes.
- @maya.k engaged 3 timesCommented on several posts in the last two weeks. Worth a personal follow-up.
- 2 people replied to your DMsInstagram closes the reply window 24 hours after their last message.
This week
- Conversations started
- 120+18
- Messages delivered
- 116+17
- Link clicks
- 58+9
- People reached
- 104+15
05Only people who asked
Built on Meta’s official Instagram API. No cold DMs, ever.
Official login, no passwords
You connect with Business Login for Instagram. We never see your password and never drive a browser on your behalf.
Replies, not outreach
Postbooster only messages people who commented on your post or messaged you first. It can’t cold-DM, and wouldn’t if it could.
Not a growth bot
It doesn’t like, follow, comment or scrape on your behalf. It answers the people already raising their hand.
06Plans
Every feature on every plan. Pick your limits.
Pro
Room to growA growing brand, or a business with a couple of accounts.
- Instagram accounts
- 3
- Leads per month
- 2,500
- DMs per day
- 200
Every feature included
Max
Agencies, multi-location businesses and big launches.
- Instagram accounts
- 10
- Leads per month
- 10,000
- DMs per day
- 1,000
Every feature included
Start with a 14-day free trial, no card needed. Current prices are shown in the app when you choose a plan.
07Questions
The honest answers.
Is this allowed by Instagram?
Yes. Postbooster runs on Meta’s official Instagram API through Business Login for Instagram — no password sharing, no browser bots. It only messages people who commented on your post or messaged you first, and it works inside Instagram’s messaging rules for private replies and the messaging window.
What kind of Instagram account do I need?
A professional account — Business or Creator. Switching from a personal account is free and takes a minute in the Instagram app. You sign in to Postbooster with “Continue with Instagram”; there is no separate password to create.
How to switch to a professional account →Do I need to make new content?
No. The whole point is to start with a post you already have. Pick it, set a keyword, and add “comment KEYWORD for …” to the caption or a pinned comment.
Will it reply to every comment?
Only to comments that match your keyword. Matching is forgiving — capitals, punctuation, close spellings and a few variants you choose — but “love this!” or a tagged friend won’t trigger a DM.
Can I check messages before they go out?
Yes. Turn on the approval queue and Postbooster drafts each send for you to approve or skip. Most people switch it off once they trust the flow.
What happens after the free trial?
The trial runs for 14 days and needs no card. When it ends you choose Starter, Pro or Max in the app; if you don’t, automation pauses. Plans differ only in limits, and current prices are shown in the app.
What happens to my data if I leave?
Disconnect your account in Settings, or remove Postbooster in Instagram’s “Apps and websites” settings — Meta then tells us to delete your data, and you can check the status of that request on our data deletion page.
Make one post work for you this week.
Pick a post you already have, and the next person who comments gets exactly what they asked for — while you see who they are.
14 days free · no card needed · continue with your Instagram professional account