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Creators & communities

For artists, musicians & creators

Link in bio is where hype goes to die.

Tease the drop, ask for LINK in the comments, and every fan gets pre-save, tickets and merch straight in their DMs. Then see which snippet actually sent people to press play.

Try this flowSee the DM

On your own post, in minutes. 14-day free trial, no card. Needs an Instagram professional account.

01The problem

The algorithm gave you the reach. The bio link lost it.

Your snippet does numbers, the comments are fire emojis, and then everyone has to find your profile, tap a bio link and pick the right thing from a list. Most don’t. And the stats you get back are views and likes — nothing that tells you which post sold a ticket.

02Three ways to use it

Posts you already make, each with a job to do.

  1. 1Comment LINK

    New-release snippet

    They get
    Your pre-save link, the moment the snippet is hottest.
    You learn
    Which snippet, hook or edit converted best into pre-saves.
  2. 2Comment TICKETS

    Tour or show announcement

    They get
    A carousel with every city’s ticket link — fans tap their own date.
    You learn
    Demand per city before the public on-sale, from clicks per card.
  3. 3Comment DROP

    Merch reveal

    They get
    Early-access shop link — optionally only after they follow you.
    You learn
    How many new followers the drop earned and who clicked through to buy.

03How it works

Three steps, and the first one is a post you’ve already made.

  1. 1

    Pick the post

    Choose a snippet or announcement that’s already out there.

  2. 2

    They comment LINK

    Fans comment LINK — “link!!”, “listen”, “drop” all count.

  3. 3

    The DM does the rest

    Pre-save, tickets and merch land in their DMs as tappable cards.

04The flow

What your followers see.

This is the artists, musicians & creators starter exactly as it’s pre-filled. Swap in your link, change the words, keep the shape. Names and the click below are examples.

Try this flow
1 · On your post
your.business

A snippet of your new release, drop or show announcement.

your.business Comment LINK and I’ll send you early access.

maya.k LINK

1mReplyKeyword matched

joris_vd listen please!

3mReplyKeyword matched

your.business Sent it to your DMs!

3mReply

2 · In their DMs
your.businessBusiness chat

Replied to your comment “LINK”

You’re in! Here’s the early access link.

Listen firstPre-save before release day
Pre-save
TicketsNext shows and early-bird prices
Get tickets
MerchLimited run, signed
Shop merch
Click trackedExample
  1. Post:A snippet of your new release
  2. Keyword:LINK
  3. Link:Get tickets

05The number that matters

Clicks to listen, buy or book

Every card is a tracked link, so you see pre-save, ticket and merch clicks per post. Streams and sales stay in your distributor and shop; Postbooster shows which post sent the people there. Likes and views stay in Instagram — this is the number that tells you which posts are doing business.

06Questions

Good questions before you try it.

Is this allowed by Instagram?

Yes. Postbooster runs on Meta’s official Instagram API (Business Login for Instagram) and only messages people who commented on your post or messaged you first. It works inside Instagram’s messaging rules — private replies to comments and the messaging window that opens when someone reaches out — and sends are capped per day so your account behaves like a busy human, not a bot.

Can I make people follow me before they get the link?

Yes — turn on “follow to unlock”. Non-followers get a friendly nudge to follow first, then the link. Use it for exclusives, not for everything, or it starts to feel like a toll booth.

What if a post goes viral and thousands comment?

Every plan has a daily send cap per account — from 50 on Starter to 1,000 on Max — which keeps your account behaving like a person, not a spam cannon. Once the cap is reached, further sends that day are skipped, so pick the plan that fits your biggest posts.

Do I have to write a new post?

No. Put the trigger on a post that’s already doing well and add the comment prompt to the caption or a pinned comment.

Can I test two messages against each other?

Yes. Split commenters between two DM versions and compare clicks. Useful for “pre-save now” versus “hear it first” style wording.

Flows for similar businesses

Event promotersCommentTICKETS→ Get presale ticketsPaid communitiesCommentJOIN→ Claim my passCoaches & course creatorsCommentGUIDE→ Download the guide

Try the artists, musicians & creators flow on your own post.

Pick a post, keep or change the LINK keyword, paste your link — and the next comment gets it in their DMs.

Try this flowSee plans

14 days free · no card needed · continue with your Instagram professional account